Ranbir Kapoor turns brand ambassador for Mana Projects
Bollywood star Ranbir Kapoor has partnered with Bengaluru-based real estate developer Mana Projects as its brand ambassador, marking a significant crossover between entertainment and the evolving urban housing space. The collaboration coincides with the company unveiling a refreshed brand identity, aimed at redefining modern community living. Known for being selective with endorsements, Ranbir’s association signals a strategic move by the developer to connect with a younger, aspirational audience. The actor will be the face of a large-scale campaign spanning digital, outdoor, and experiential platforms, positioning the brand at the intersection of design, sustainability, and contemporary lifestyles. Speaking about the association, Ranbir Kapoor highlighted the emotional value attached to homes, stating, “A home is one of the most meaningful investments people make in their lives, and it should reflect comfort, warmth and a sense of belonging. What impressed me about Mana Projects is...