Kabir Khan SPEAKS ON Chandu Champion’s box-office failure: “It’s not the only parameter to judge a film”
During his appearance at the Indian Film Festival of Melbourne, renowned filmmaker Kabir Khan addressed the underperformance of his latest film, Chandu Champion. While the film’s box office collection fell short of expectations, Khan expressed pride in Kartik Aaryan’s performance and the film’s lasting impact.
“Box office numbers don’t define a film’s success”
Speaking to Mid-Day, Kabir Khan explained that box office numbers are not the sole indicator of a film’s success. He stated, “Any filmmaker who says that box office doesn’t matter is not speaking the truth; it does. But it’s not the only parameter to judge a film. The most important thing for me is how much the film is remembered and spoken about, after some time passes. With Chandu Champion now and 83 (2021) earlier, there have been repeat viewings on OTT.”
The director continued, “People kept going back to the film. That shows a film’s legacy and how long it stays in people’s memory. In terms of box office numbers, my first film, Kabul Express, was the lowest out of all my films. But after 18 years, people come up to me and say they loved it. So, there are lots of different parameters today through which you judge how deeply a film has connected.”
Chandu Champion collected less than Rs 100 crores at the global box office. The film faced competition from other releases, including Munjya and the subsequent release of Prabhas’s Kalki 2898 AD.
The post Kabir Khan SPEAKS ON Chandu Champion’s box-office failure: “It’s not the only parameter to judge a film” appeared first on Bollywood Hungama.
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