Biz Talk: Film Franchise – The New Superstar

-

In an era where star-driven movies reign supreme, the Hindi film industry is experiencing a transformative shift.

Biz Talk: Film Franchise - The New Superstar

Franchises, once viewed as mere sequels or cash-grab opportunities, have transformed into highly bankable entities that draw audiences in droves – at times, with the same power as films starring superstars.

The massive success of STREE 2 and, more recently, SINGHAM AGAIN and BHOOL BHULAIYAA 3 clearly underscores how franchises have become the new superstars of Hindi cinema.

The rise of franchises as the new superstars signals a paradigm shift in the Hindi film industry. Their success proves that the much-loved universes can generate as much loyalty and excitement as traditional stars.

Film franchises have unlocked new possibilities for storytelling, collaboration and cinematic innovation, marking a pivotal chapter in the evolution of Hindi cinema.

However, there is a flipside. While franchises can be highly lucrative, they also encounter significant challenges. A franchise may falter if the market becomes oversaturated with similar projects or if the quality of later installments declines.

The post Biz Talk: Film Franchise – The New Superstar appeared first on Bollywood Hungama.



from Bollywood Hungama https://ift.tt/eHkhDKL

Comments

Post a Comment

Popular posts from this blog

Kisi Ka Bhai Kisi Ki Jaan Box Office: Salman Khan’s film enters Rs. 100 Crore Club, aims to cross Jai Ho next

-
Image
After playing in theatres for 10 days, the Salman Khan starrer Kisi Ka Bhai Kisi Ki Jaan has entered the Rs. 100 Crore Club. It has taken a while for the film to reach here since pre-pandemic it was an entirely different scenario where Salman Khan starrers were scoring as much in their opening weekend itself. However, these are different times and hence the kind of momentum that was evidenced for films in 2019 or before is just not coming in. Yes, there are exceptions like Pathaan or Brahmastra but then those have a different kind of pitch and aren’t regular affairs. This can be seen in the way how collections are coming for the Farhad Samji directed film in the second weekend, what with Sunday collections staying low at Rs. 3.50 crores. For a big holiday release, one would have been expecting a double digit score at the bare minimum on second Sunday but then that has hardly happened for any film during last 18 odd months ever since Akshay Kumar’s Sooryavanshi opened theatres aga
Read more

Ranbir Kapoor and Alia Bhatt pose cutely for the paparazzi; share a kiss

-
Image
The Brahmastra couple, Ranbir Kapoor and Alia Bhatt, who not only tied the knot last year but also became parents to a little angel, have been taking the internet by storm. Recently, they left fans swooning over their romance as they were recently seen together on the special day of their wedding anniversary. While posing for the paparazzi, not only did they share sweet poses but Alia also kissed Ranbir’s cheeks. Ranbir Kapoor and Alia Bhatt tied the knot on April 14 last year amidst close friends and family at their residence in Bandra. In the recent video, the couple were seen in their deglam avatars as they were seen together in a car, while they were flocked with cameramen around them. Photos and videos of the same have left Ralia fans wanting for more as they couldn’t stop gushing over their love. While some fans showered comments on their love, a few others dropped comments about Ranbir’s uncanny resemblance with Sanjay Dutt.   View this post on Instagram
Read more

Amitabh Bachchan shares heartfelt speech and reads out one of his father’s works at the award ceremony celebrating Akkinenis

-
Image
While the Telugu film industry has made an impact globally with RRR taking the fame to the international level, the industry has also received much love from other film industries within the country. Bollywood megastar Amitabh Bachchan recently was seen appreciating the film world and its contributions to Indian Cinema as he recently got together with some of the prominent names from the industry to celebrate the work of the late Nageswara Rao Akkineni. At the ceremony, which was hosted by Nagarjuna and the rest of the Akkineni family, saw Amitabh Bachchan felicitating Chiranjeevi for his immense contribution to the industry. Besides that, the megastar also gave a heartfelt speech wherein he extended his gratitude towards Brahmastra co-star Nagarjuna and he said, “I want to express my gratitude to Nag, the foundation, and the entire family for bringing to life a colossus that we have had the privilege to observe on this earth of Telugu cinema and indeed the entire film industry.” Be
Read more